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Dahlmans: A multinational bike store brand

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Project Details

Project Name:

Dahlmans

Website:

https://www.dahlmans.no/

Category:

Branding

Date:

25 January, 2023

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Project overview

Dahlmans operates multiple bike stores across Norway and Sweden, offering premium bicycles, accessories, and services to customers in both countries. The client required a centralized system to manage products, orders, and pricing efficiently across multiple locations while ensuring a seamless shopping experience for regional customers.

To meet these requirements, we developed a WordPress Multisite network with WooCommerce integration, allowing the client to control multiple stores from a single dashboard. The system provides custom pricing, product synchronization, and multi-language support, ensuring flexibility, efficiency, and scalability.

Features of project

Through custom development, automation, and multisite configuration, Dahlmans now operates a scalable, efficient, and high-performing e-commerce platform that serves customers across multiple regions.

WooCommerce Multisite Network

A centralized system for managing both Norwegian & Swedish stores from a single admin panel.

Custom Product Display Settings

Admins can control product visibility, choosing whether a product appears on one or both websites.

Location-Based Pricing

Products have separate pricing per country, allowing regional pricing strategies.

WPML Multilingual Integration

Customers can switch between Norwegian & Swedish, ensuring a localized shopping experience.

Real-Time Product Synchronization

Automatic updates sync product listings across both stores.

Custom CSV Importers

Developed bulk product, price, and stock importers to simplify large-scale inventory updates.

The challenge of project

The project involved building a scalable, centralized e-commerce system to overcome several challenges:
  • Multi-Store Management
  • Custom Product Visibility
  • Location-Based Pricing
  • Multilingual Support
  • Real-Time Product Synchronization
  • Bulk Product Management

The solution required a robust multisite setup, efficient synchronization, and custom pricing strategies to ensure a seamless experience for customers and simplified management for the business.

Our Solution

To enhance store management, automate product updates, and optimize user experience, we implemented:

WooCommerce Multisite Development

  • Two regional stores (Norway & Sweden) under a single WordPress multisite network.
  • Centralized WooCommerce dashboard to manage all products, orders, and customers in one place.

Product & Pricing Customization

  • Custom Product Display Settings – Admins control which products appear in each store.
  • Region-Specific Pricing – Prices can be adjusted independently for Norway & Sweden.

Advanced Product Synchronization & Bulk Management

  • Real-Time Product Sync – Products, stock levels, and updates sync automatically across all stores.
  • Custom CSV Importer – Admins can import/export products, prices, and stock levels in bulk via CSV.

Multi-Language & Localization Enhancements

  • WPML Multilingual Integration – Customers can switch between Norwegian & Swedish easily.
  • Country-Specific Tax & Checkout Settings – The checkout process adapts to local regulations and tax structures.

Results & Impact

30% Faster Product Updates

The custom CSV importer streamlined product and price updates.

Efficient Store Management

The centralized dashboard reduced admin workload.

Localized Shopping Experience

Multilingual support led to higher engagement & conversions.

Flexible Pricing & Checkout System

Country-based pricing & checkout customization improved customer satisfaction.

Seamless Product Synchronization

Products, stock levels, and changes sync instantly across stores.

FAQ's

Find your answers here

The admin can manage both Norway & Sweden stores from one dashboard, making product and order management faster & easier.
Yes! The admin can choose whether a product appears on one or both sites, providing custom product listings per region.
Each store has independent pricing, allowing the admin to set different prices for the same product based on the country.
All product changes, including stock levels and descriptions, sync automatically between both sites to ensure consistency.
We integrated WPML Multilingual Plugin, allowing customers to switch between Norwegian & Swedish seamlessly.

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